Face Off Against Tobacco in Dorchester on Flickr.
For Daisy, who is working at Health Resources in Action, the “Face Off Against Tobacco” campaign is important as a step to prevent youth from smoking. The quote she is holding up does not surprise her at all:
“When I worked with young people in Roxbury, we surveyed storefront windows on how much tobacco advertisement they have. We found a lot of advertisements that were really colorful, looked like cartoons and candy advertisement, but in fact were for tobacco products. In addition, they were displayed two feet and below so that especially young people could look at them. This was a very concerning thing! We know that advertisement works and therefore this quote is not surprising. The tobacco industry needs to stop targeting young people!”